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Future paper packaging into food packaging mainstream

As China’s economy continues to develop, technology continues to update and improve the competitiveness of the food packaging industry, the industry expanding, enterprises have developed rapidly, food to maintain a rapid growth in economies of scale. Of paper and paperboard packaging for the substrate matrix, a low-cost, save resources, ease of machining, more environmentally friendly, pollution-free, easy recycling, recycling and so on.
In the current trend of homogenization of various commodities, packaging has become a commodity quality, an important factor in the third after sales service must be sales and build brand image. From the original packaging product protection and ease of use features to increase the value of the goods, branding, and promote the development of sales. Packaging design has become an important part of the product marketing plan. The four major packaging (paper, plastic, metal, glass) of the first paper size packaging, with the continuous development of paper materials and processing technology, modeling form increasingly diverse, more creative realization of force.
With the progress of the papermaking process, from the media to the traditional single-species diversity, functional specialization development. Packaging designers can take advantage of the characteristics proper paper material, perfect to create stunning food packaging type. So the era of paper packaging into food packaging. Paper packaging also provides protection for food safety.
Novel structure appropriate practical and chic appearance becomes an important factor in the business to enhance product and brand market competition. Excellent matrix package will break the limitations of the conventional matrix package, full play media and printing good physical suitability and other advantages, fully demonstrated the papier-mache packaging containment, protection, convenience, demonstrative, aesthetics, and economic applicability of other features, increase the added value of products, increase sales capacity.
Available data indicate that in 2014 the flexible packaging industry will become the mainstream in the food packaging. Growth of the flexible packaging industry market will stimulate materials, design and development of packaging machinery, while these in turn promote the progress of flexible packaging. Future packaging world is made of paper, the global appeal of green packaging, cherish our homes. Paper technology will be widely used in the packaging industry, green packaging will become the main trend of the future development of baked food packaging industry, but paper and wood, paper and plastic, paper and glass, paper and metal, have become sustainable consensus development. Paper with natural raw materials more renewable and more environmentally friendly recycling, fully demonstrated the potential of paper material.
Our paper packaging industry after nearly 30 years of development, has now come to the middle stage of industrialization, large-scale, intensive development of the prototype has been formed. In recent years, with the waning of the international financial crisis, foreign paper packaging market rebound. Meanwhile, some Chinese paper packaging export enterprises transition from export to domestic sales, domestic policy paper packaging industry vigorously support, Chinese paper packaging industry show a thriving development of the situation.
Product range increasingly rich. Paper packaging industry, many products, mainly corrugated paper honeycomb paper and bump into three categories, derived from these three categories of paper packaging and include cardboard boxes, cartons, paper bags, paper cups, paper pulp molding, etc., which cartons, paper boxes and paper cups in the industry market sales of the larger products. In recent years, Chinese paper packaging industry to expand production scale, and the increase in more than 20%.
Wrapping paper type from production to recycling, including processing, storage environment, marketing displays, consumer use, and recycling all aspects. The main basis for every aspect of technical requirements and functional requirements of packaging design. These key factors shaping matrix mutually related constraints, designers need in-depth research. The recent rise of folding cartons and more need to design a similar system of preparation. Suitable for industrial production of folding program design, cutting, creasing, grooving, molding, stretched, folded, display display, portable use.
Be higher improvements for the existing conditions, the paper products industry to accelerate the evolution of industrial machine price rise:
Industry concentration needs to be improved.
China Paper Packaging industry enterprises above designated size over 4000, the vast majority of small and medium enterprises. Even after nearly 30 years of development, has appeared on a number of the industry’s scale, technologically advanced manufacturing enterprises. But the overall look, paper packaging industry concentration remains low, market structure belonging to atomic industry is very competitive. Meanwhile, the huge amount of demand in the market and the rapid growth of Chinese paper packaging trends, the world’s leading paper packaging manufacturers have entered the Chinese market, the industry increasingly competitive market.
Broader scope.
The use of various types of paper packaging and production throughout all aspects of human life. With paper packaging consumption in-depth applications, consumer behavior following travel industry sales target, originally did not attach importance to product marketing of paper products industry has put forward new demands. Performance design and interior design paper packaging products have become the focus of product development direction of the industry, a variety of new equipment, new technology, new technology been developed for the design of flexural pressure resistance, good printing effect, packaging color more varieties of paper packaging to meet consumer demand.
Green can not be ignored.
Chinese paper packaging manufacturer is in a large-scale development stage, large-scale enterprises also contributed to the further escalation of the industry. But it can not be ignored is that the paper industry has become an important aspect of environmental issues of national construction of ecological civilization, so the cost of paper packaging manufacturer in terms of emissions saving will increase. On the other hand, the international paper packaging business in China continue to increase investment and take alliance, mergers and other strategies, the domestic paper packaging companies face pressure for further development.
The media is also key to creating excellent selection of wrapping paper type.
The current paper-making process is quite advanced, diversified from the traditional media to a single species, the development of functional specialization. If selected paper for food packaging have absorbent, waterproof, insulation, solar heat transfer, Marc paper, Okara paper, carrot paper, long-term mold paper, plastic wrap, paper cans, acrylic synthetic paper, foam paper, self- stick wrapping paper, wrapping paper and other new lightweight rigid media. Different contents on the packaging material has its own special requirements, including packaging regulations, standards and business needs of its own characteristics, so the packaging designers deal with various media structure, grain direction, weight and thickness, which are more specific understanding. Appropriate use of media properties, in order to create the perfect stunning wrapping paper type.
Learn the art of origami style rules, create exquisite unique three-dimensional matrix package.
Bend, fold, roll, cut, interludes, engaging, indentation, extend, insert, paste, transfer, surrounded aids are forming the basis of the packaging line and body mass matrix is ​​characterized by the appearance of papier-mache form. The paper art paper size modeling language and integrated packaging structure, the use of media cutting lines, fold lines, flat, hollow side effects and constitute role modeling structure so beautiful to beautify commodity role. Based feasible matrix processing technology, designed to cover at the end of the lock, window, handle, partitions and other functional packaging structure, material savings, reduce costs and storage, easy sales, consumer use benefits to customers.
Overall, the paper packaging industry development opportunities and challenges, especially in the domestic paper packaging manufacturers need to focus on brand building and updated technology and equipment in order to get power and advantage in international competition.

Kevin Luo
As a sales manager of Guangzhou Feng Da Machinery Co.,Ltd, I’m privileged to help people and solve problems. Find me on Face Book,Twitter, and let's connect on LinkedIn.
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